GRATIS VERZENDING - GEEN MINIMALE AFNAME - VEILIG BETALEN - RUIME KEUZE - SCHERPE PRIJZEN Heb je hulp nodig?

The Future of Marketing Communication

An International Perspective
door Gábor Rekettye - Verkocht door Dodax EU
Staat: Nieuw
€ 70,56
Incl. BTW - Gratis verzenden
Gábor Rekettye The Future of Marketing Communication
Gábor Rekettye - The Future of Marketing Communication

Vind je dit product leuk? Verspreid het nieuws!

€ 70,56 incl. btw
Alleen 1 items beschikbaar Alleen 1 items beschikbaar
Levering: tussen 2020-12-15 en 2020-12-17
Verkoop en verzending: Dodax EU

Beschrijving

Marketing communication is perhaps one the most important areas of an organization's toolbox helping it to establish a connection with its existing and potential customers. This is also an area, which researchers consider to be the most controversial issue due to its continuous changes. From the moment a company starts to breathe its every action communicates, its products, its services, its customer care program, its prices, its distribution, everything it does projects a message to its customers. One could argue that there is no special need to focus on marketing communication alone, if the abovementioned areas are in need of refocusing to meet the expectations of customers. Nevertheless, while this being true it only emphasizes the rethinking and reinventing of the tools of the promotion mix. Their practice in a way best suited to meet their objectives is crucial to all organizations regardless of their size and financial capabilities.

Medewerkers

Auteur Gábor Rekettye

Productdetails

DUIN 131GURRJG5O

GTIN 9786139974863

Verschijningsdatum 14.12.2018

Taal Engels

Pagina-aantallen 168

Product type Paperback

Maat 220 x 150 x 10  mm

Gewicht van product 269 g

€ 70,56
We gebruiken cookies op onze website om onze diensten efficiënter en gebruiksvriendelijker te maken. Selecteer daarom "Accepteer cookies"! Lees ons Privacybeleid voor meer informatie.